Highlighter tests
Sometimes, it’s beneficial to isolate and test the content of a product with users to understand what language is (or is not) clear or helpful. Highlighter tests provide a mechanism for you to uncover this in-person or remotely.
Outcome
Content that has been tested with users to ensure it’s clear and understandable.
Method
- The basic premise for this exercise is to give users a page of content and ask them to highlight in green stuff that’s useful/clear, and highlight in red/pink stuff that’s not.
- This might mean printing out a screenshot of a wire frame and having them highlight it in person.
- It might mean presenting content in a Google/Word doc and asking them to highlight it that way
- Synthesize results
Resources
A simple technique for evaluating content